How to Actuarially Drive Sales

Leveraging actuarial skills and data-driven strategies is like having a GPS for your sales journey. It helps PEOs target the right markets, optimize profitability, tailor pricing, and continuously improve.

• SALES & MARKETING

NAPEO CELEBRATES 40 YEARS

40 years ago this November, a small group of industry pioneers forged a new path that all of us would follow. The group voted to establish the National Staff Leasing Association to protect, support and grow their businesses. None knew for sure what the future would bring, but they took the risk.

• PEO PROFILES

HOW INNOVATIVE BENEFITS CAN HELP IMPROVE A PEO’S BOTTOM LINE

PEOs must offer something unique and valuable to catch the attention of prospective clients as well as retain current customers. Offering innovative and attractive benefits for worksite employees can be the deciding factor for a company choosing between PEOs, staying with their existing PEO or choosing to do business on their own.

• HR & BENEFITS

10 STRATEGIES FOR PEOS TO EXPAND AND THRIVE IN AN EVOLVING BUSINESS LANDSCAPE

In today's rapidly evolving business landscape, PEOs must expand their businesses to thrive and remain competitive. As companies continue to seek efficient and cost-effective solutions for their HR needs, PEOs have a unique opportunity to leverage their expertise and comprehensive services to capture a larger market share.

• SALES & MARKETING

3 WAYS TO SAVE UP TO 85% ON CA LITIGATION COSTS THANKS TO PAGA REFORM

There are three actions PEOs and their customers can take to save up to 85% in California litigation costs thanks to a recent legislative compromise. Anyone doing business in California is no doubt familiar with the Private Attorneys’ General Act – or PAGA, the scariest four-letter word in the state for employers.

• LEGAL & LEGISLATIVE

PREGNANT WORKERS FAIRNESS ACT: EEOC’S FINAL RULE AND TIPS FOR PEOS

The Pregnant Workers Fairness Act (the “PWFA”) requires covered employers to make reasonable accommodations to qualified employees or applicants known limitations related to, affected by, or arising out of pregnancy, childbirth, or related medical conditions unless doing so would cause undue hardship on business operations.

• LEGAL & LEGISLATIVE

LEVERAGING WHITE LABEL SOLUTIONS: HOW PEOS CAN ADD ADDITIONAL VALUE TO CLIENT RELATIONSHIPS

By offering white label solutions, PEOs can adapt quickly to changes in the market and stay ahead of the curve and the competition, all without direct investment and long learning curves.

• HR & BENEFITS

isolved: HERE TO STAY FOR PEOS

If you’ve attended a recent NAPEO Annual Conference, you may have noticed a lot more pink in the hallways. With their trademark pink polos, the isolved team is out in force at NAPEO events showing their commitment and investment in the PEO industry. As an Industry Champion medallion partner, the company strongly supports NAPEO and …

PRISMHR: EMBRACING INNOVATION TO SAIL THE BLUE OCEAN

Kevin Andrews, president of PrismHR, has nothing but optimism for the future of PEOs. Andrews joined PrismHR in 2022, bringing three decades of experience in the HR technology space where he built and managed several leading organizations. Andrews shares that PrismHR’s story began nearly 40 years ago, offering an accounting system that eventually developed into …

SLAVIC401K: INDUSTRY PIONEER TO INDUSTRY LEADER

Few things are more complicated than the PEO business, and even fewer things are more complicated than retirement plans within the PEO business. It’s no surprise then that PEOs depend on knowledgeable partners to provide 401(k) plans. Research has shown that companies who participate within a PEO’s 401(k) plan are five times as likely to …

MEET NAPEO’S INDUSTRY CHAMPION MEDALLION PARTNERS

Of the many NAPEO associate members and supporters, our Industry Champion medallion partners represent the four companies who make the most significant investments in support of NAPEO: G-P, isolved, PrismHR, and Slavic401k.

PEOS AS CHANGEMAKERS: LEADING THE WAY IN THE NEW WORLD OF FIDUCIARY RESPONSIBILITY

Today’s healthcare landscape is fraught with challenges for both employers and employees. With healthcare costs skyrocketing, there is mounting pressure to reduce spending within health plans.

• HR & BENEFITS

PRIORITIZING WORKFORCE FINANCIAL WELL-BEING BEFORE AND AFTER OPEN ENROLLMENT

Employers and PEOs have a great opportunity to help workforces reduce the top stressor in their lives: money. Organizations are looking for opportunities to improve the overall well-being of employees.

• HR & BENEFITS

ICHRAS: A NEW FRONTIER FOR PEOS

Why ICHRAs and why now? The tipping point with individual coverage health reimbursement arrangements (ICHRAs) has been building in recent years, largely due to rising costs of healthcare coverage and changing legislative guidance, which made the introduction of ICHRAs very attractive.

• HR & BENEFITS

PEO LEADERS WILL NEED TO STAY NIMBLE IN THE POST-CHEVRON ERA: 5 STEPS TO SUCCESS

The Supreme Court’s recent landmark ruling that gives employers a powerful tool to fight back against regulatory overreach will have a broad impact on just about every area of workplace law – and every industry.

• LEGAL & LEGISLATIVE

THE ROLE OF AN EXTERNAL ACCOUNTING AND AUDITING FIRM

The many compliance obligations for a PEO require partnering with an external or third-party accounting firm. The question is what exactly should an external accountant be responsible for?

• FINANCE & OPERATIONS

NAVIGATING AI IN WORKERS’ COMP: INSIGHTS FROM INDUSTRY EXPERTS

Nothing seems untouched from AI these days. Even PEO risk management. Earlier this year, I had the privilege to join a panel at NAPEO's Risk Management Workshop on the growing influence of AI and how it impacts the world of PEO risk management.

• CYBERSECURITY & TECHNOLOGY
• HR & BENEFITS

MIND THE GAP: WHAT YOU’RE NOT OFFERING CAN HURT YOU

To remain competitive and keep clients, PEOs must address these critical gaps in HR analytics, platform scalability and data security. By enhancing their service offerings in these areas, PEOs will better meet the evolving needs of their HR clients, ensuring sustained strategy, scale, security and satisfaction.

• SALES & MARKETING

EMPOWERING PEOS: THE IMPERATIVE OF EDUCATING MINORITY SMALL AND MID-SIZE BUSINESSES

By educating minority SMBs about the benefits and intricacies of PEO partnerships, we not only foster a deeper understanding of our services but also cultivate trust and transparency.

• HR & BENEFITS
• SALES & MARKETING

PEOS IN THE COMMUNITY:   SPIRIT HR: BUILDING THE ARTISTIC SPIRIT OF OKLAHOMA CITY

The three-pronged approach of helping the Allied Arts, Festival of the Arts, and Citizens Caring for Children has helped set the next generation up for success, and the giving spirit of Spirit HR isn’t going away any time soon.

• PEO PROFILES

G-P: BREAKING DOWN GLOBAL BARRIERS

Over the past few years, many within the PEO industry have encountered employer of record (EOR) companies. There’s been a lot of discussion within the industry about how to partner with EORs. Fortunately, NAPEO has benefited from having G-P as an Industry Champion medallion partner. Founded by CEO Nicole Sahin 13 years ago, G-P was …

MICHAELINE DOYLE: A WORKHORSE SPIRIT

If you’re in the PEO industry, you know there is no greater honor than winning the Michaeline A. Doyle Award. Created in 1995, it’s an accolade bestowed upon someone who has provided exemplary leadership and service to NAPEO and our industry and whose business philosophy is to improve the industry while simultaneously improving his or …

• PEO PROFILES

DEPLOYING TEST AUTOMATION TO TRANSFORM CUSTOMER EXPERIENCE

Insurance, healthcare and employee benefits have common business drivers that mandate the need for test automation. Each of these industries are data intensive and often include personally identifiable information (PII), payment card industry (PCI) or protected health information (PHI) compliance. There is no room for manual errors. While that alone may be sufficient to justify …

• CYBERSECURITY & TECHNOLOGY

REVERSE ENGINEER THE SALES AND MARKETING PROCESS TO DRIVE MARKETING ROI

The ultimate objective of every marketer is to produce a meaningful and measurable ROI. Unfortunately, having that objective and actually achieving that objective are two very different things. As with any goal and objective, there are three key elements to success – a strategy, a plan, and disciplined execution. But keeping your fingers crossed isn’t …

• SALES & MARKETING