NAPEO
February 2024
THIS MONTH'S FOCUS: Employee Engagement
MEET NAPEO’S NEW PRESIDENT & CEO: CASEY CLARK
In December, Casey Clark officially joined the NAPEO team as the association’s new president and CEO. He brings 25 years of experience to the role with a background in strategy and communication consulting and association management. He spoke with PEO Insider ® about his past experiences, lessons he has learned, and what excites him about the PEO industry.
BY Chris Chaney
February 2024CONTENTS
FEATURED
BUILDING BLOCKS FOR SUCCESS: HOW AND WHY COMPANY CULTURE SHOULD BE DEFINED
A strong work culture typically doesn’t happen organically. Leaders must be deliberate and consistent when planning how to define and build a more positive culture. A company’s organizational culture is one of the key defining factors in its identity and ongoing success.
BY Heather Keefer Saulsbury
February 2024
WORKPLACE CULTURE: HOW TO SET AN EFFECTIVE STRATEGY AND BUILD UPON IT
In October of 2023, FrankCrum published a Culture Code to its nearly 500 employees, the most comprehensive work undertaken by the company on the topic of culture to date. Culture begins and ends at the top, meaning that leadership sets culture and then must do the important work of reinforcing or stopping behaviors and practices to support it.
BY Angie Garcia
February 2024
FROM THREATENING TO THRIVING: MY WORKPLACE CULTURE STORY
If you had asked me ten years ago about the importance of having a positive workplace culture, I would have laughed out loud. Why would an employer proactively focus on the employee experience when margins were tight for their product or service?
BY J. Rose
February 2024
WEAVING COMPANY VALUES INTO STRATEGIC INITIATIVES TO CREATE A DESTINATION WORKPLACE
When one-third of your life is spent at the office, work should be fulfilling. At G&A Partners, we know that our employees are the heart and soul of all we do, so we focus on ensuring this is a destination workplace where people want to work, not have to work.
BY Michelle Mikesell
February 2024
LIFTING BUSINESS SUCCESS BY ELEVATING EMPLOYEE ENGAGEMENT
Company leaders who want to increase employee engagement often confuse engagement with fun. With good intentions, they choose the wrong path and sink their time, money, and energy into failing efforts like picnics, puppies, and ping pong. While those things may be fun to the team, they don’t elevate engagement or make employees feel fulfilled. And they leave business leaders frustrated with their lack of results.
BY Beth Sunshine
February 2024TRACKS
“Casey has been a quick study, and it feels like he has been on the job for three years not three months.”
BY Steve Politis, ESQ.
February 2024HOW A PEO CAN BENEFIT FROM A SOC EXAMINATION
What is a SOC examination? A System and Organization Controls (SOC) examination, is an audit of the controls and processes implemented by a service organization to ensure the security, availability, processing integrity, confidentiality, and privacy of the data it processes. These examinations are conducted by independent third-party auditors and are based on standards developed by …
BY Jason F. Clausen
February 2024PEO INDEX: DESPITE UNDERLYING NEGATIVITY, OUTLOOK IS POSITIVE
The side-ways movement of the PEO index likely reflects, not the veracity of the PEO model, but the underlying negativity of business.
BY John J. Slavic
February 2024
“I’m ecstatic to be a part of this great industry. I’m learning a ton every day about all you’re doing to enable the success of small and medium sized businesses all across the country.”
BY Casey M. Clark
February 2024PEOs in the Community: NEMR Total HR: Building Community in More Ways Than One
For NEMR Total HR, volunteering has created a stronger South Jersey community — and a stronger team. Giving back at the local level is a cause personal to NEMR Total HR President Steve Sweeney, who grew up within earshot of the company’s Marlton headquarters and is a lifelong resident of the greater Philadelphia area.
BY Evan Fallor
February 2024AI WITHIN UI
From my vantage point, the infusion of AI into the unemployment sector holds the key to unlocking a multitude of advantages that could revolutionize the efficiency, accuracy, and cost-effectiveness of unemployment insurance operations.
BY K-Ann Wilson
February 2024ENGAGING NEW SALES TEAM MEMBERS
As with mastering anything; a golf swing, a musical instrument…any worthy endeavor…training should be continuous and repetitive. The following is an outline of a 30 - day training plan - the operative word here is outline. You will need to make it your own, in content and timeframe - the goal is to help you with the heavy lifting of designing your own plan to increase engagement.
BY Clay M. Kelley, SHRM-SCP
February 2024INCREASE YOUR PROFITS AND AMPLIFY YOUR PERSONAL CUSTOMER CONNECTIONS THROUGH AUTOMATION
Efficiencies are and always will be an investment, and updating your daily processes may take time; however, the payoff is guaranteed. By innovating with technology, you will achieve your goals of improving efficiencies and delighting your customers.
BY Ryan R. Mossman
February 2024