REPOSITIONING THE PEO VALUE PROPOSITION: FROM OPERATIONAL SUPPORT TO STRATEGIC GROWTH

These are strategic outcomes that resonate with growth-minded business leaders. We must ensure the message we’re sending to the market reflects this.

• SALES & MARKETING

3 STRATEGIES TO INTEGRATE EOR IN YOUR PEO’S GO-TO-MARKET STRATEGY

PEOs that focus on personalization, sales enablement, and compliance expertise will become indispensable to clients. You can strengthen your clients’ domestic position and build a foundation for global growth.

• SALES & MARKETING

BUILDING A RESILIENT WORKFORCE THROUGH COMPREHENSIVE SCREENING

Strategic screening is essential for protecting your organization’s most valuable assets: your people, your clients, and your intellectual property.

• HR & BENEFITS

THE BEST BENEFITS FOR A MULTIGENERATIONAL WORKFORCE IN 2025

Recognition fuels engagement across age groups. ZayZoon’s Motivating and retaining Gen Z report found that half of Gen Z employees don’t feel heard or valued.

• HR & BENEFITS

BUILDING A CULTURE THAT STANDS OUT ABOVE THE REST

A strong culture doesn’t happen by chance; it’s built on a foundation of trust, transparency, and a shared purpose. Just like the best sports teams, a successful organization has a mission and a set of core values that guide every decision and action.

• HR & BENEFITS

FROM THREAT TO PARTNERSHIP: HOW MY VIEW OF PEOS EVOLVED AS AN HR PROFESSIONAL

So today, when I hear someone say, “We already have HR,” my response is: Exactly. That’s why a PEO makes sense.

• HR & BENEFITS

STRIKING THE RIGHT CHORD: HOW NAPEO GIVES BACK WILL SUPPORT ANTHROPOS ARTS

Every fall, the PEO community gathers for NAPEO’s Annual Conference and Marketplace, a time to connect, learn, and collaborate. Beyond the sessions and networking, what makes this event especially meaningful to me is the chance to support a cause through NAPEO Gives Back. What makes NAPEO Gives Back meaningful isn’t just the cause we support, …

MANAGING SALES PERFORMANCE: IT’S EASY WHEN YOU HAVE A PLAN

Weekly or bi-weekly one-on-one meetings should never last more than 20 minutes. Your sales team members should be well prepared to discuss their sales results, expectations and pipeline.

• SALES & MARKETING

NAPEO25: THE PEO INDUSTRY EVENT OF THE YEAR

The PEO industry’s annual flagship event is heading back to Austin! #NAPEO25 will be the industry hub this fall, THE place to be! You won’t want to miss the classroom learning by PEO content area complemented by interactive discussion forums, a comprehensive trade show, and valuable networking events. It’s a must-attend event for all PEO …

A VALUE-ADDED SERVICE: HOW TO POSITION THE EMPLOYEE HANDBOOK IN YOUR PEO SALES AND MARKETING STRATEGY

In a crowded market where services often sound the same, your approach to handbooks can be a true differentiator.

• SALES & MARKETING

KEY EMPLOYMENT LAW DECISIONS FROM THE US SUPREME COURT

PEOs need to stay on top of these decisions, as they impact guidance that they provide to their clients.

• LEGAL & LEGISLATIVE

KEY PROVISIONS OF H.R.1: THE ONE BIG BEAUTIFUL BILL ACT

One provision that might be of benefit to PEOs as a potential service to offer their clients is the newly created savings accounts provided in the OBBB.

• LEGAL & LEGISLATIVE

WHAT THE ONE BIG BEAUTIFUL BILL ACT MEANS FOR THE PEO INDUSTRY

While the bill simplifies taxes in some areas, it also introduces new compliance requirements tied to workforce investments and tax credit eligibility.

• LEGAL & LEGISLATIVE

AN INSIDE LOOK AT ‘PEPing’ A MEP

The PEP structure offers employers a high degree of fiduciary outsourcing, pricing scale achieved through asset aggregation, and administrative simplicity.

• FINANCE & OPERATIONS
• LEGAL & LEGISLATIVE

BRIDGING THE CYBERSECURITY GAP: HOW PEOS CAN PROTECT SMBS AND THEIR PEOPLE

Cybercriminals don’t care about demographics - identity theft and other cyberthreats affect employees from all walks of life. In this sense, identity protection is a truly universal benefit.

• CYBERSECURITY & TECHNOLOGY

BENEFIT SMARTER: HOW UNLOCKING DATA DRIVES BETTER RESULTS FOR PEOS

Access to robust claims data and analytics empowers PEOs to optimize plan performance, proactively manage health risks and improve employee well-being for clients.

• FINANCE & OPERATIONS

AI IS HERE: ARE PEOS READY FOR THE NEXT ERA OF HEALTH BENEFITS?

Artificial intelligence offers a new model for supporting members and managing plan risk. Not as a bolt-on chatbot or flashy gimmick, but as an integrated engine that drives every interaction—proactively and intelligently.

• HR & BENEFITS

VALUE-BASED CARE: A WIN-WIN

Despite the challenges, the benefits of value-based care are significant. This model encourages preventive care, early intervention and chronic disease management – leading to better health outcomes for patients.

• HR & BENEFITS

5 FRESH AND PRACTICAL STRATEGIES TO SHRINK RISING COMMERCIAL HEALTHCARE COSTS

The strength of your benefits package isn’t just what you offer; it’s how well your employees understand and use it.

• HR & BENEFITS

THREE CRITICAL CONSIDERATIONS FOR PEOS IMPLEMENTING AI

Implementing diverse training datasets and regularly auditing hiring algorithms can help minimize risk when using AI in talent acquisition.

• CYBERSECURITY & TECHNOLOGY

SMARTER WORKFORCE SOLUTIONS: HOW AI IS TRANSFORMING THE PEO INDUSTRY

Ultimately, the most successful PEOs are those who understand their core strengths, weigh the total cost of ownership, and align their AI approach with business priorities.

• CYBERSECURITY & TECHNOLOGY
• FINANCE & OPERATIONS

AI HALLUCINATIONS: BOOST YOUR AI IQ & PROTECTION

AI's ability to process vast amounts of data and generate human-like text has streamlined numerous tasks. However, a significant concern has emerged: AI's tendency to produce "hallucinations," or fabricated information presented as fact.

• CYBERSECURITY & TECHNOLOGY
• RISK

WHAT PEOS NEED TO KNOW ABOUT THE CURRENT STATE OF WORKPLACE AI REGULATION

From hiring to performance management, from resume review to video interviews, AI is increasingly relied upon by employers to help with a wide spectrum of tasks – and lawmakers are taking notice.

• CYBERSECURITY & TECHNOLOGY
• LEGAL & LEGISLATIVE

THE NEXT LEVEL: PEOS AND THE ISSUES OF EMPLOYING PREDICTIVE ANALYTICS

Another benefit from using deep data driven predictive analytics is that it provides a next level opportunity to solidify and personalize the PEO’s relationship with its client.

• CYBERSECURITY & TECHNOLOGY
• RISK