isolved: HERE TO STAY FOR PEOS

BY Chris Chaney

Editor, PEO Insider
NAPEO

August 2024

If you’ve attended a recent NAPEO Annual Conference, you may have noticed a lot more pink in the hallways. With their trademark pink polos, the isolved team is out in force at NAPEO events showing their commitment and investment in the PEO industry. As an Industry Champion medallion partner, the company strongly supports NAPEO and our mission to help grow the PEO industry.

isolved’s platform known as People Cloud is built to help companies scale and grow efficiently. With services spanning payroll, workforce management, benefit administration, and HR capabilities, isolved serves over 177,000 companies and manages the needs of more than 7 million worksite employees. What sets isolved apart is its commitment to providing end-to-end solutions that cover the entire employee lifecycle, from recruitment and onboarding to retirement.

“We own 100% of our IP, we want our PEOs to feel they get everything from soup to nuts from one provider. We have no dependencies on third-party administration,” isolved President Todd La Fever explains. “It [People Cloud] handles a lot of administrative tasks which is where you’re going to scale and find profitability as a business,” La Fever continues, “It may not be the shiny object, but it’s where you make your money.”

“We’re not zeroed in on a very narrow focus, we have a lot of capabilities that our partners can take advantage of,” he says.

Todd La Fever, President, isovled

The word partner is intentional. He’s invested in their business’ strength and growth for the long-haul. He doesn’t consider his company a vendor out to push a product, but strategic partners offering unique tools and resources.

To this end, isolved invests heavily in product development. With an annual investment of approximately 15% of its revenues in research and development, the company never stops pursuing innovation. By staying ahead of the curve and anticipating market demands, isolved ensures that its partners and clients have access to cutting-edge software solutions that empower them to thrive in a dynamic business environment.

The balancing act is building a software platform that serves PEOs and their clients. Each PEO that joins isolved’s platform brings hundreds of other businesses that have different processes, workflows and systems. People Cloud’s highly configurable environment allows for businesses to use the software without having to change existing workflows.

Another key strength lies in its security infrastructure which is built to enterprise-grade standards. In an era plagued by cybersecurity threats, isolved prioritizes the protection of its customers’ data, to shield from potential breaches and attacks. This commitment to security not only safeguards the interests of its clients but also reinforces isolved’s position as a trusted partner in the industry.

“We have to be good stewards to guard against bad actors; it is not healthy for anybody to have a challenge in our industry,” La Fever says, “When other companies have had challenges, we’ve reached out to offer assistance.”

A DESTINATION WORKPLACE

As important as a robust technology platform may be, more importantly are the human beings behind it. isolved traces its roots nearly 40 years back to a benefits administration company called Infinisource. In 2011, La Fever would merge his existing software company with Infinisource to launch the present-day iteration of the company, isolved. The company began seriously exploring PEOs in 2018 and began serving PEO clients a year later. La Fever says the PEO space is a key driver of growth for the company, and a market he’s fully committed to.

“We’re here to stay,” he says.

The first few years were spent learning the intricacies of the PEO business to discern what partners would need to be successful. A product steering committee of key members and partners in the PEO industry provided valuable feedback and insight as the isolved team built out the product. This committee will remain in place indefinitely, helping isolved adjust to ever-changing needs.

The hard work has certainly paid off with double-digit growth year over year, with the PEO space by far the fastest segment of growth. To keep up with client expectations and maintain product innovation and development, isolved also has to scale and grow. The company relies on a dedicated workforce of nearly 2,500 employees including many experienced PEO industry professionals. Training, education, and professional development are prioritized along with fostering an inclusive, positive culture.

A company is only as strong as its people and La Fever understands a healthy culture with engaged employees drives success. He hopes team members feel excited about coming to work and interacting with peers. It transcends into the client experience which is good for everyone.

An engaged and committed workforce will be crucial to maintaining the company’s growth while helping partners unlock new opportunities for growth. Leveraging new technology, especially AI, is an area where isolved’s expertise will be valuable. AI presents opportunities for PEOs, and partners like isolved can help lead the way on best practices. Automating repetitive tasks is an obvious example, but detecting data anomalies can be helpful, too.

Whatever the future may hold, you can be sure that isolved will be a part of it.

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